Wine Buying: March 2009 Archives

By Courtney Cochran

When it comes to restaurant wine sales, the news is largely not good - for the restaurateurs, at least.  To that end, the Wine Market Council - in conjunction with The Nielsen Beverage Alcohol Team - reported this winter that on-premise sales of wine have slipped dramatically from 2007 and early 2008 levels, with some restaurants even forced to shut their doors as a result of sluggish sales.  Happily, there's a silver lining to this latest tale of recession-induced woe: by-the-glass sales at on-premise locations are still strong, and restaurants are responding by injecting new life - and appeal - into their BTG programs

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