Wine Regions: May 2008 Archives

Oregon's Vital Center

| | Comments (0) | TrackBacks (0)
refrigerated-truck.jpg

By Robert Farmer

Those few I-live-in-a-cave-types who need further convincing that Oregon's wine scene is not just full-grown but thriving, need only look at the hard evidence. Or, in this case, brick-and-mortar evidence.

Recent news that the Oregon Wine Services & Storage company--a temperature-controlled storage space and distribution center--embarked on a $3.5 million dollar expansion to increase its 110,000-square-foot capacity by 60,000 square feet was certainly no surprise. It's a function of necessity. In a report this year from Silicon Valley Bank about the state of the wine industry, it was predicted that the wine industry as a whole, and in particular Oregon, will continue its record expansion.

By Robert P. Farmereastbayvintners.jpg

Most people rightly associate Wine Country - no matter which region you're talking about -- with the country. It's hard not to think about with Wine Country experience and not think about the bucolic countryside. It's the most common setting when one thinks about wineries and vineyards. But there is a growing trend in cities around the nation that is shaking that perception by its rootstock. The Urban Winery Phenomenon has recently been making more noise in the wine industry than a traffic jam in the heart of Market Street. And not only is it changing the way people taste wine, it's changing the entire concept of what constitutes a winery.

Categories

Archives