By Courtney Cochran
Those of you who follow this blog probably know that I'm a big fan of user reviews and the whole "wisdom of the crowd" model that's taking the online world by storm. Lamentably, wine web players - outside of a handful of cutting edge companies involved in the Wine 2.0 movement - have been slow to get on the user review bandwagon. But with Sonoma-based Dry Creek Vineyard's recent addition of user reviews to its ecommerce site, there may be hope for change after all.
Those of you who follow this blog probably know that I'm a big fan of user reviews and the whole "wisdom of the crowd" model that's taking the online world by storm. Lamentably, wine web players - outside of a handful of cutting edge companies involved in the Wine 2.0 movement - have been slow to get on the user review bandwagon. But with Sonoma-based Dry Creek Vineyard's recent addition of user reviews to its ecommerce site, there may be hope for change after all.
Continue reading Dry Creek Vineyard Gets On the Customer Review Bandwagon - Sort Of.


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